Profile picture in letterpress shop.

Hi there!

I’m Jessica Jones, a Product Designer with 5+ years of experience in e-commerce and SaaS, specializing in interaction and visual design. With a foundation in marketing and digital production, I blend user-centered problem-solving with strategic design to create impactful experiences. I hold a Master’s in User-Centered Design from Brandeis University and am passionate about solving complex problems through thoughtful, user-focused design.

Work Projects

WEBSITE UX

Enhancing Online Shopping with Sound

How Bose’s Interactive Audio Demo Boosted Conversions by 22%

Launched a test experience on the Product Description Page to improve the conversion rate of headphones by providing users with an audio demonstration of the different levels of noise cancelling.

PRODUCT DESIGN

Refining Ninety’s Assessment Tool

Enhancing Usability for a Successful Beta Launch

UI improvements to the Assessments tool, a recent addition to the Ninety platform for Business Operating Systems (BOS). Focused on refining the UX/UI during the post-alpha release phase.

WEBSITE UX

Enhancing the Refurbished Shopping Experience

UX Strategies for Visibility and Consumer Confidence

As part of implementing continuous improvements to the website experience and standing up our CRO Taskforce, this study highlights improvements to an existing site section.

WEBSITE UX

Optimizing Consumer Confidence

A UX Approach to “Why Buy Direct” at Bose

Interaction Design and updated messaging to instill customer confidence in product purchase. Part of an A/B test to improve site experience.

PRODUCT DESIGN

Post-GA user guidance improvements

Analyzed user behavior following the GA release of the Assessments tool, a new feature in the Ninety platform. Focused on addressing a gap in the user experience.

PRODUCT DESIGN

Defining user archetypes

Conducted discovery work to identify and understand the users of Ninety’s 1-on-1 tool. Gaining insights into user archetypes will help us refine and improve the tool to better meet their needs.

Additional Project Work

Digital Execution Work

Execution of product launches and campaign work as part of the Communications Design team, partnering with Art Directors to see their vision executed on the responsive website and with the authoring team for feasibility and solutions to design problems.

View Digital Execution Projects

Print Design Work

Tasks include research and presentation of multiple design options to the internal client, working with internal print production to maximize cost savings and stay within budget, image corrections/adjustments, copy updates, execution, and delivery of final files.

View Print Design Projects

Letterpress

Small hobbyist letterpress print shop. All items (cards, coasters, prints, etc.) are printed by hand using metal and/or wood type and either vintage cuts or hand-carved linocuts.

Presses include Gordon Platen, Showcard Sign Proofing Press, Kelsy Tabletop Platen, and Vandercook SP15.

View Letterpress Work